IMPROVING SHOPPING MALL REVENUE BY REAL TIME CUSTOMIZED DIGITAL COUPON ISSUANCE. International Journal of Engineering and Science Research, [S. l.], v. 14, n. 2, p. 1501–1510, 2024. Disponível em: https://ijesr.org/index.php/ijesr/article/view/860. Acesso em: 14 mar. 2026.